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We are a group of students studying Social Media Development and have found interest in the topic of Crisis Communication for the purpose of a class project. The approach we are taking is that of filtering through already existing and curated content in order to bring them to light for our audience. Our goal is to expose companies and individuals to the topic of crisis communication, how to handle and prevent crises and disaster while maintaining their reputation in the marketplace. Without being educated, companies risk the potential of their business being disrupted. We hope to bring about a change in attitude towards the word "crisis" because we believe that once educated properly, it is manageable and leverageable.